Pink Nasal Strips: Why the Giro d'Italia Peloton Is Wearing HiStrips

You've spotted them on the faces of Team Visma | Lease a Bike riders at the 2026 Giro d'Italia — bold pink nasal strips that stand out even in the blur of a peloton sprint or a mountain stage breakaway. Those are HiStrips. And they're not just a visual statement. They're one of the most effective marginal gains in professional cycling right now.

Pink Nasal Strips at the Giro d'Italia: The Story Behind the Colour

HiStrips chose pink for the Giro d'Italia campaign deliberately. The maglia rosa — the iconic pink jersey awarded to the overall race leader — is one of cycling's most recognisable symbols. By racing in pink nasal strips, Team Visma riders wear the colour of ambition from the first stage to the last. It's performance meeting identity. It's also impossible to miss, which matters when you want the world to see what elite cyclists actually use.

But pink nasal strips aren't just for show. Every HiStrips product — regardless of colour — delivers the same mechanical airway-opening performance. The adhesive is sweat-proof, the fit is secure, and the strip geometry is designed specifically for athletic use.

What Pink HiStrips Do for Your Breathing

The nasal valve — the narrow passage just inside your nostrils — is the primary site of airflow resistance during exercise. When you're pushing hard on the bike, this resistance increases as your breathing rate climbs. HiStrips apply gentle outward tension to the lateral nasal cartilage, widening the nasal valve and reducing resistance. The effect is immediate: air moves more freely, you maintain nasal breathing longer, and your respiratory muscles work less hard to move the same volume of air.

At Giro d'Italia intensity, that translates directly to sustained power output and delayed fatigue. Over a three-week race, accumulated breathing efficiency compounds into meaningful performance advantages.

Why HiStrips Stay on During a Grand Tour

Standard nasal strips were not designed for a five-hour race stage in 28-degree heat. HiStrips are. The adhesive formula is tested against sweat, sunscreen, and humidity — the exact conditions riders face in southern Italy in May. The strip won't peel, won't shift, and won't distract you during a critical climb or a bunch sprint finish.

Team Visma's riders wear their HiStrips from sign-on to the finish line. That's a real-world endorsement of the adhesive performance that no lab test can replicate.

Get Pink Nasal Strips — The Same Ones the Pros Wear

The pink HiStrips worn by Team Visma at the Giro d'Italia are available to everyone. No professional discount, no special access required — just the same product, the same performance, available now at histrips.com/products/nasal-histrips-pink.

Whether you're chasing a PB on your local climb, preparing for a sportive, or just trying to breathe better through the night after a hard training block, pink nasal strips from HiStrips deliver. Order today and see why the best team in the world chose them for the hardest race on the calendar.

Beyond the Race: Pink HiStrips for Recovery

The benefits of HiStrips don't stop when the race does. Nasal breathing during sleep is strongly associated with improved sleep quality, better overnight recovery, and reduced next-day fatigue. Many athletes who start wearing HiStrips for performance find the biggest impact comes overnight — waking up less congested, breathing more freely, and recovering faster between training sessions.

Team Visma riders need to recover from 200km race stages. The same nasal strip that helps them breathe on the Stelvio helps them recover in their hotel room in Bergamo. That's the full picture of what pink HiStrips can do. Try them now.